我训练时就像我不是最好的，这样我才能保持最好。

1997年：贝索斯致股东信《吸引符合你价值观的股东》

Behavior is determined by the total situation.

The strengths approach is about identifying what is right with people and building on those qualities.

商业是关于解决问题，而不仅仅是赚钱。