文学，就像所有艺术一样，是对生活不足的告白。
A literatura, como toda a arte, é a confissão de que a vida não basta.
The aim of every artist is to arrest motion, which is life, by artificial means and hold it fixed so that a hundred years later, when a stranger looks at it, it moves again since it is life.
You see things; and you say, 'Why?' But I dream things that never were; and I say, 'Why not?'
You can obsess about serving your customers/audience/clients， or you can obsess about beating the competition. Both work， but of the two， obsessing about your customers will take you further.