I cannot fix on the hour, or the spot, or the look, or the words, which laid the foundation. It is too long ago. I was in the middle before I knew that I had begun.
如果你让他们自由,人们就像日落一样美妙。当我看着日落时,我不会说:“把右边的橙色调柔和一点。”我不会试图控制日落。我敬畏地看着它展开。
1997年:贝索斯致股东信《吸引符合你价值观的股东》