【大意】要想招引游鱼就得先通水，要想招引飞鸟就得先种树。

Innovation in fishing technology should focus on reducing bycatch, not just increasing catches.

能竭忠尽孝，才能称为人。治国安邦称为学问。能平定叛乱称为人才，编织天地事物称为文章。心胸光明坦荡称为风度。万物与我一体称为仁心。

Clarity and order are the foundations of good writing.

Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.

Swear by your product. If you don't, no one else will.

玩耍是童年的语言，书籍也应该用这种语言表达。

We must challenge the hierarchies of the art world constantly.

In the midst of change, leaders must be the anchors of stability.