因为
Your smarts will come in handy because you will travel in a land of marvels. We humans -- plodding as we are -- will astonish ourselves. We'll invent ways to generate clean energy and a lot of it. Atom by atom， we'll assemble tiny machines that will enter cell walls and make repairs. This month comes the extraordinary but also inevitable news that we've synthesized life. In the coming years， we'll not only synthesize it， but we'll engineer it to specifications. I believe you'll even see us understand the human brain. Jules Verne， Mark Twain， Galileo， Newton -- all the curious from the ages would have wanted to be alive most of all right now. As a civilization， we will have so many gifts， just as you as individuals have so many individual gifts as you sit before me.
This is a group with many gifts. I'm sure one of your gifts is the gift of a smart and capable brain. I'm confident that's the case because admission is competitive and if there weren't some signs that you're clever， the dean of admission wouldn't have let you in.
I strongly believe that missionaries make better products. They care more. For a missionary， it's not just about the business. There has to be a business， and the business has to make sense， but that's not why you do it. You do it because you have something meaningful that motivates you.
A company shouldn't get addicted to being shiny， because shiny doesn't last.
A company shouldn't get addicted to being shiny, because shiny doesn't last.
We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
I strongly believe that missionaries make better products. They care more. For a missionary, it's not just about the business. There has to be a business, and the business has to make sense, but that's not why you do it. You do it because you have something meaningful that motivates you.
