Our intention is to affirm this life, not to bring order out of chaos nor to suggest improvements in creation, but simply to wake up to the very life we're living.

"We are all fleeing from something, and the things we flee from are often the things we most desire."

One strategy: "We've had three big ideas at Amazon that we've stuck with for 18 years， and they're the reason we're successful: Put the customer first. Invent. And be patient."

Escribir es una forma de resistencia contra el olvido.