未来的竞争，不是产品的竞争，而是服务的竞争。

In every character, there is a piece of me, and in me, there is a piece of every character I've played.

研究心灵就是研究适应行为；每个思想都是生活的工具。

"The most dangerous thing is to assume you know what you're doing."

The key to nudge is to make it easy for people to make better choices.

绘画的行为是一种启示的行为。