That's exhilarating if you're doing well, and very crushing if you're not. It leads, in the worst cases -- in the analysis of a sociologist like Emil Durkheim -- it leads to increased rates of suicide. There are more suicides in developed, individualistic countries than in any other part of the world. And some of the reason for that is that people take what happens to them extremely personally -- they own their success, but they also own their failure.

真正的成功不是打败别人，而是超越自己。

We usually see only the things we are looking for- so much so that we sometimes see them where they are not.

如果你试图创建一家公司，就像烤蛋糕一样。你必须按正确的比例拥有所有原料。