The truth is a weapon, and like any weapon, it can be used for good or ill.

The human being is not the lord of beings, but the shepherd of being.

有技巧的人劳累，聪明的人忧虑，没有本事的人没有追求。

我不是潮流，我是偶像。

我不是专业人士，我没有专业生涯，我只是做我所做的事。

The past is always changing. Every time we remember something, we alter it slightly, until eventually, our memories become stories we tell ourselves.

1997年：贝索斯致股东信《吸引符合你价值观的股东》