If you're not adapting, you're falling behind.

So, I'm going to end it there. But what I really want to stress is: by all means, success, yes. But let's accept the strangeness of some of our ideas. Let's probe away at our notions of success. Let's make sure our ideas of success are truly our own.

We are all stories in the end, just make it a good one.

2007年：贝索斯致股东信《我们改变工具，工具也改变我们》

艺术是最高形式的希望。