最好的品牌建立在信任之上，而信任是通过一致性赢得的。

And that's a lot of the reason why we care so much about our careers and indeed start caring so much about material goods. You know, we're often told that we live in very materialistic times, that we're all greedy people. I don't think we are particularly materialistic. I think we live in a society which has simply pegged certain emotional rewards to the acquisition of material goods. It's not the material goods we want;

I'm a person who likes to be unusual.