The essence of strategy is choosing what not to do.
战略的本质是选择不做什么。
在危机时刻,真正的领导者通过坚定地做出艰难决策而脱颖而出。
Climate models are like time machines - they allow us to peer into possible futures.
蓝海代表今天尚不存在的所有行业——未知的市场空间,未被竞争玷污。