当我们发现保持不变比改变更痛苦时，我们就会改变自己的行为。后果给我们带来痛苦，激励我们去改变。
We change our behavior when the pain of staying the same becomes greater than the pain of changing. Consequences give us the pain that motivates us to change.
The quality of an organization's determination determines the quality of its success.
Collaboration across industries is essential to solving the complex challenges of energy production.
Innovation in traditional industries isn't about reinventing the wheel, but making the wheel turn more efficiently.