Strategy is about setting yourself apart from the competition. It's not a matter of being better at what you do – it's a matter of being different at what you do.
战略是关于使自己与竞争对手区别开来。这不是一个做得更好的问题，而是一个做得不同的问题。
唯一真正的智慧在于知道你一无所知。
真正的进步发生在我们敢于质疑现状之时。