We die. That may be the meaning of life. But we do language. That may be the measure of our lives.

幸福不是现成的东西。它来自于你自己的行动。

There is no such thing as society: there are individual men and women, and there are families.

A picture is a representation, an illusion, a piece of magic, so what you see is not what you see.

所有有效广告的秘密不在于创造新的、巧妙的文字和图片，而在于将熟悉的文字和图片置于新的关系中。