Small changes in incentives can lead to large changes in behavior.
最有力的故事是我们亲身经历的那些。
"We are all broken by something. We have all been hurt by life in some way. But we can be mended. We can be made whole again."
The harder you work, the luckier you get.
透明建立信任,信任建立与消费者的持久关系。