2003年：贝索斯致股东信《寄希望于通过为客户提供最大的价值，从而创造更长远的利润》
故事是作者写给自己的一封信，用来告诉自己那些他无法以其他方式发现的事情。
Innovation in coal mining isn't about reinventing the wheel, but about making the wheel more efficient and environmentally friendly.
I used to walk down the street like I was a star... I want people to walk around delusional about how great they can be - and then to fight so hard for it every day that the lie becomes the truth.
