我们的定价策略并不打算最大限度地提高利润率,而是旨在为客户提供最大的价值,从而创造更大的长期利润。
2003年:贝索斯致股东信《寄希望于通过为客户提供最大的价值,从而创造更长远的利润》
The greatest discovery of my generation is that human beings can alter their lives by altering their attitudes of mind.
As long as you have stayed in a swan's egg, it doesn't matter if you were born in a duck yard.
"The moment you doubt whether you can fly, you cease for ever to be able to do it."