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Innovation is not about saying yes to everything. It's about saying no to all but the most crucial features.
Do what you love and success will follow. Passion is the fuel behind a successful career.
If you're not doing some things that are crazy, then you're doing the wrong things.
You should be doing something that you're passionate about and that you think is really important.
If you're changing the world, you're working on important things. You're excited to get up in the morning.
We hold ourselves back in ways both big and small, by lacking self-confidence, by not raising our hands, and by pulling back when we should be leaning in.
The most important thing for any leader is to bring clarity to where the world is going.
The first step is to establish that something is possible; then probability will occur.
Failure is an option here. If things are not failing, you are not innovating enough.
When something is important enough, you do it even if the odds are not in your favor.
In the end, we are our choices. Build yourself a great story.
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
You can’t do anything if you’re not willing to take risks.
The worst thing in the world that can happen to you if you’re an engineer that has given his life to develop something is for someone to just rip it off.
We are not in the coffee business serving people, but in the people business serving coffee.
When you're surrounded by people who share a passionate commitment around a common purpose, anything is possible.
Leadership is about inspiring people to do things they never thought they could.
Innovation is not just about creating new products; it's about rethinking how we do everything.
Quality means doing it right when no one is looking.
The only way to do great work is to love what you do.