The best brands don't just sell products; they sell emotions and experiences.

度假时先去行程中最偏远的地方，绕开城市。在偏远地区，你会最大限度地感受到另类的冲击，然后在回来的路上，你会回到城市中熟悉的舒适。

The true way is along a rope that is not spanned high in the air, but just above the ground. It seems intended more to cause stumbling than to be walked upon.

对人类来说，最可恨的痛苦是知道一切却无能为力。

Success in business requires training and discipline and hard work. But if you're not frightened by these things, the opportunities are just as great today as they ever were.

能源行业不仅仅是开采资源；它是推动进步和塑造未来的力量。

有时候唯一的出路就是穿过它。