未来属于那些能够在盈利和环境责任之间取得平衡的人。
我认为最强大和持久的品牌是从内心建立的。它们是真实和可持续的。它们不是由营销部门制造的。
We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we are willing to accept, one we are unwilling to postpone, and one which we intend to win, and the others, too.