Investors should be wary of anyone who claims to have a secret formula for beating the market.
It has always seemed strange to me... the things we admire in men, kindness and generosity, openness, honesty, understanding and feeling, are the concomitants of failure in our system. And those traits we detest, sharpness, greed, acquisitiveness, meanness, egotism and self-interest, are the traits of success. And while men admire the quality of the first they love the produce of the second.
Integrity is the currency of leadership.
Innovation is not achieved overnight, but through continuous accumulation and breakthroughs.
We are not in the coffee business serving people, but in the people business serving coffee.