成功不在于终点，而在于旅程。

If you’re not failing, you’re not trying hard enough.

I don’t like stress. I don’t like debt. I don’t like to worry. So I try to buy things that are cheap enough so that if they don’t work out, I don’t lose much.

The only way to truly succeed is to create value for others.

心灵不是感官信息的被动接受者，而是感知过程中的积极参与者。

2007年：贝索斯致股东信《我们改变工具，工具也改变我们》

Every day I fight against fear and anxiety, art is my weapon.

绝不能为了短期利益而牺牲质量。