创新不是从0到1，而是从1到100。持续迭代才是王道。
Innovation is not from 0 to 1, but from 1 to 100. Continuous iteration is the key.
心理学必须始终问：这如何帮助有机体生活？
The only way to escape the mundane is to embrace the extraordinary.
仪式过程是结构与反结构的辩证关系。
记忆是复杂的东西，与真相有关，但并非孪生。