The secret of change is to focus all of your energy not on fighting the old, but on building the new.

The only thing worth writing about is the human heart in conflict with itself.

谷物生产的创新不仅仅是技术问题，更是思维方式的转变。

1997年：贝索斯致股东信《吸引符合你价值观的股东》

You can't cut your way to growth. Real progress comes from investment and vision.