做出伟大工作的唯一方法就是热爱你所做的事情。
"The only way to do great work is to love what you do."
1997年：贝索斯致股东信《吸引符合你价值观的股东》
"Sometimes we get sad about things and we don’t like to tell other people that we are sad about them."
你在玫瑰上所花的时间，让玫瑰变得重要。
如果我们用耕种土地的方式耕种海洋，我们将重蹈覆辙。
The desire for recognition, the thymotic part of the soul, is the most fundamentally human part of the human personality.
I never went to fashion school. I was a salesman who loved clothes.
心理学的目的是理解我们如何应对世界。