The soft drink industry thrives on constant reinvention.

I always prefer to believe the best of everybody; it saves so much trouble.

People are curious. A few people are. They will be driven to find things out, even trivial things. They will put things together, knowing all along that they may be mistaken.

Ideas are everywhere, but knowledge is rare.

"The role of business is to produce products and services that make people's lives better—while using fewer resources—and to act lawfully and with integrity."