"The greatest enemy of love is not hate, but indifference."
Be a pro. Back up your back up. Have at least one physical backup and one backup in the cloud. Have more than one of each. How much would you pay to retrieve all your data, photos, notes, if you lost them? Backups are cheap compared to regrets.
Success in business comes from understanding the customer better than anyone else.
The question of truth and falsehood is always present, but it is not always answerable.