It’s true that everything has its Personal Legend, but one day that Personal Legend will be realized. So each thing has to transform itself into something better, and to acquire a new Personal Legend, until, someday, the Soul of the World becomes one thing only.

世界的进步，部分依赖于那些未被历史记载的行为；你我如今的处境还不至于太糟，有一半要归功于那些默默无闻、忠诚生活，并长眠于无人祭扫的坟墓中的人们。

Customer satisfaction should always be at the heart of every decision.

心理学不仅要描述意识的事实，还要解释它们。

Writing is rewriting—the magic happens in the edits.

我不会等待风暴过去，我会在雨中跳舞。