The difference between a good business and a bad business is that good businesses throw up one easy decision after another. The bad businesses throw up painful decisions time after time.

创新不是成为第一，而是为用户做到最好。

文学是可能的艺术。

如果你想成为最好的，你必须能够承受最坏的。

The most credible empirical research often comes from studies that have a clear and transparent design, where the assumptions are laid out for everyone to see.