Being brave isn’t the absence of fear. Being brave is having that fear but finding a way through it.

2001：贝索斯致股东信《我们始终坚持现金流为王》

I pray whoever reads this will be successful， keep fighting for success， the rich stay rich by spending like the poor and investing why the poor stay poor be spending like the rich yet not investing， Roar！！ Invest， earn and be successful.

唯一存在的限制是你心中的限制。

保持你的圈子小而梦想大。

我们对平凡的事物感兴趣。我们感兴趣的是如何将非常普通的东西变得特别。