"Every character should want something, even if it is only a glass of water."

I don't want to be a champion. I want to be a challenger.

"The world is full of obvious things which nobody by any chance ever observes."

The biggest risk is not taking any risk. In a world that’s changing quickly, the only strategy that is guaranteed to fail is not taking risks.

We don't have to sacrifice taste for sustainability—we can have both.