Listen to everyone in your company and figure out ways to get them talking. The folks on the front lines—the ones who actually talk to the customer—are the only ones who really know what's going on out there. You'd better find out what they know.

Collaboration is key—no single organization can solve the challenges facing marine fisheries alone.

I'm not a businessman, I'm a business, man.

The strength of a response tendency depends on the amount of reinforcement received.

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