The key is to set realistic customer expectations, and then not to just meet them, but to exceed them—preferably in unexpected and helpful ways.

Reason obeys itself; and ignorance submits to whatever is dictated to it.

对于好建议，唯一能做的就是传递它。它对自己从来没有任何用处。

【释义】衣服破了不及时修补，破洞就会越来越大；房屋漏雨不及时堵塞，漏水就会越来越严重。

谷物生产的效率不是选择，而是必需。

当空间被生活占据时，它就变成了场所