We need to be obsessed with our customers' unmet, unarticulated needs.

Certification is not the destination; it's the starting point of responsible forestry.

In every person, there is an abyss. Sometimes you look into it, and sometimes you don’t.

最好的反应是那些第一次就能成功，并且每次都能成功的反应。

如果你指定一万条规章,你就摧毁了所有对法律的尊重。

官员不会永远尊贵，百姓也不会永远贫贱。