Communicate everything you possibly can to your partners. The more they know, the more they'll understand. The more they understand, the more they'll care. Once they care, there's no stopping them.

人们并不懒惰。他们只是有无力的目标——也就是说，那些不能激励他们的目标。

行业、政府和社会之间的合作对进步至关重要。