The reality is: sometimes you lose. And you’re never too good to lose. You’re never too big to lose. You’re never too smart to lose. It happens.

品牌只是一种认知，而认知最终会与现实相符。

最好的故事是那些为读者的想象力留出空间的故事。

"The colony is the place where the project of a new humanity is to be tested, where the dream of a world without borders is to be realized, where the dream of a world without races is to be realized, where the dream of a world without nations is to be realized."

当你处于困境时，记住你为什么要开始。