The end of history will be a very sad time. The struggle for recognition, the willingness to risk one's life for a purely abstract goal, the worldwide ideological struggle that called forth daring, courage, imagination, and idealism, will be replaced by economic calculation, the endless solving of technical problems, environmental concerns, and the satisfaction of sophisticated consumer demands.

Exceed your customers' expectations. If you do, they'll come back over and over. Give them what they want — and a little more.

The most sustainable businesses are those that balance profit with purpose.

The essential function of art is moral.

合成的目标应该是尽可能简单地制造分子，而不仅仅是可能。