在亚马逊网站上，我们广泛地使用“用户体验”这种说法。用户体验包括我们经营中面向用户的各个方面——从产品价格到商品选择，从网站用户界面到打包送货。我们打造的用户体验成为我们经营业务最重要的驱动力。
2003年：贝索斯致股东信《寄希望于通过为客户提供最大的价值，从而创造更长远的利润》
If oxen and horses and lions had hands and could paint with their hands and produce works of art as men do, horses would paint the forms of the gods like horses, and oxen like oxen, and they would make their bodies in accordance with the form that each species itself possesses.
每个行为都有它的乐趣和它的代价。
在这个快速变化的行业中，我们必须适应，否则就会被淘汰。
I have always believed that the way you treat others is a reflection of how you feel about yourself.
采矿业必须发展以满足不断变化的世界的需求。
世界是一本书，不旅行的人只读了一页。