即使是善意的限制也会放缓创新的步伐。在一个平台拥有自助服务性质后，即使最不可能的想法，也可以得到尝试，因为没有专业人士会说 “ 这永远不会成功 ！ ”
2011：贝索斯致股东信《自助平台，开启创新》
I like dogs. You always know what a dog is thinking. It has four moods. Happy, sad, cross and concentrating. Also, dogs are faithful and they do not tell lies because they cannot talk.
要理解心灵，就跟随它的实际后果。
The poor don’t fail to save because they don’t want to—they can’t.
I always cheer up immensely if an attack is particularly wounding because I think, well, if they attack one personally, it means they have not a single political argument left.
在商业中，适应性与战略同样重要。