我们的生命有限，而知识却是无限。以有限的生命去追求无限的知识，就会精疲力尽；既然如此还去追求知识，那就只剩疲困了。做好事不贪图名利，不做不好的事触犯法律，把顺着自然规律作为常法，就可以保护自身，保全天性，养护精神，安享天年。

2011：贝索斯致股东信《自助平台，开启创新》

We are all just passing through, ephemeral, and yet we leave behind traces of our existence.

We should not only pursue profits, but also the contribution to society.

We must balance economic growth with environmental responsibility.

在社交领域，用户增长不是目标，而是用户满意度的自然结果。