The stories we tell ourselves are just as important as the stories told about us.

Strategy is about setting yourself apart from the competition. It's not a matter of being better at what you do – it's a matter of being different at what you do.

世界是一个故事的图书馆，每个人都是一本书。

The only thing worse than being talked about is not being talked about.

作家是灵魂的工程师。

The worst of having a romance of any kind is that it leaves one so unromantic.

Banks should focus on long-term value rather than short-term gains.

Ideas are like fish. If you want to catch little fish, you can stay in the shallow water. But if you want to catch the big fish, you've got to go deeper.