We are not in the coffee business serving people, but in the people business serving coffee.

真正的成功不是打败别人，而是超越自己。

I’m not here to fit into your box. I’m here to be myself.

译文：我本来是一介平民，在南阳务农亲耕，只想在乱世中苟且保全性命，不谋求在诸侯之中闻名显达。