Strategy is about setting yourself apart from the competition. It's not a matter of being better at what you do - it's a matter of being different at what you do.
战略就是让自己在竞争中脱颖而出。这并不是要在你所做的事情上做得更好——而是在你所做的事情上与众不同。
Not everything that is faced can be changed, but nothing can be changed until it is faced.
I'm not a brand. I'm not a thing. I'm a human being.