The main task of a leader is to create and maintain the competitive advantage of the organization.

The stream of consciousness is a stream of adaptations.

We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren’t that many things people use twice a day.

世界是如此不可预测。事情突然发生，出乎意料。我们想要感觉到我们能够控制自己的存在。在某些方面我们是，在某些方面我们不是。我们被偶然和巧合的力量所支配。