I used to think the world was broken down by tribes. Then I thought it was broken down by rich and poor. Then I thought it was broken down by stupid and smart. But I know now that it is broken down by people who are alive and people who are dead.

We must always be forward-thinking, anticipating the needs of the market and the planet.

"A story is a letter that the author writes to himself, to tell himself things that he would be unable to discover otherwise."

There are two kinds of companies， those that work to try to charge more and those that work to charge less. We will be the second.

下山比上山容易，但最好的视野在山顶。

We are interested in the ordinary. We are interested in how you can take something that is very common and make it special.

Change is hard, but it is necessary for progress.