if you are walking in the hell, keep walking!
死亡不是终点，而是一种状态的改变。
Sustainability must be at the core of every decision we make in the oil and gas industry.
The true cost of coal isn't just in its price, but in how we manage its consequences.
The companies that survive will be those that put sustainability at the core of their strategy.
变革在开始时最艰难，在中期最混乱，在结束时最美好。
Read, read, read. Read everything — trash, classics, good and bad, and see how they do it. Just like a carpenter who works as an apprentice and studies the master. Read! You'll absorb it. Then write. If it's good, you'll find out. If it's not, throw it out of the window.