The greatest obstacle to being heroic is the doubt whether one may not be going to prove one's self a fool; the truest heroism is to resist the doubt, and the profoundest wisdom to know when it ought to be resisted, and when it be obeyed.

I don't do anything unless I feel like I can be the best at it.

Leadership means making tough decisions today that will benefit the company in the long run.

The only thing that is truly yours is your passion.

"The pursuit of knowledge is the most noble of endeavors."

True success comes from building relationships, not just transactions.

Sustainability isn't just a buzzword—it's the foundation of responsible aquaculture.

2016年：贝索斯致股东信《每天都要像创业的第一天那样》