广告不会创造产品优势。它只能传达它。
Advertising doesn't create a product advantage. It can only convey it.
Risk is inherent in our industry, but complacency is the real danger.
The only way to change behavior is through manipulation of reinforcement contingencies.
"Writing is the art of listening to the whispers of the world."
Transparency builds trust, and trust builds brands.
The best way to predict the future is to invent it.
永远不要让年龄成为学习或发现的障碍。