所有有效广告的秘密不在于创造新的、巧妙的文字和图片，而在于将熟悉的文字和图片置于新的关系中。
The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
如果你有梦想，就要守护它。
Success does not consist in never making mistakes but in never making the same one a second time.
When you get an invitation to do something in the future， ask yourself: would you accept this if it was scheduled for tomorrow？ Not too many promises will pass that immediacy filter.
Each monad is a center that infinitely reflects the surrounding universe.
The greatest inventions often come from seeing things differently.